Thursday, May 17, 2012

Of Thrones & Tempting Trailers: What Do You Like in a Book Trailer?

I don't often use this blog to blatantly push or promote Bloomsbury & Walker books (in fact, I don't really think I've shied away from putting them under the same analytical lens I apply to all of Young Adult lit), but today I do want to share a project that I'm immensely proud to have worked on: the book trailer for Throne of Glass, which debuted recently on's Hollywood Crush blog.

By the by, if you like the trailer and want to read the book, Sarah Maas is holding an ARC giveaway on her blog through the end of this week.

Now, I want to know: what do you think of the trailer? More importantly, since I'll likely be working on many more of these over the next several seasons, what do you usually like in a book trailer? What do you never like to see? How much do book trailers affect your interest in a book, usually?

I'm looking forward to hearing from you!

1 comment:

  1. It's funny because I was just talking about book trailers with my brother (also a writer) last night. We have differing tastes. He prefers trailers with voice-over. His preferred method is to get a single really evocative image with a slow pan, a couple frames of text, and then a voice-over related to the story.

    I actually prefer my book trailers to be kind of funny and not necessarily related directly to the plot. If ever there were a place to be a little gimmicky about a book, the trailer is where to do it.

    I have the suspicion that the entire reason for book trailers is so that when you see the book later, you think, "...Wait, didn't somebody tell me about this before?" I doubt anybody is running out to buy a book right after they see a trailer, but it's probably helping to build brand awareness.